jump to navigation

Physiological Tools For Market Research, Usability, HCI, H&S and More! March 19, 2012

Posted by Jon Ward in eye tracking, Glasses, Market Research, Shopper Research, Technology, Tobii, Usability & UX.
add a comment

Acuity are proud to announce their latest partnership with French company, TEA. By adding their products to our portfolio we can now offer a range of sensors to monitor GSR, sEMG, heart rate, acceleration, orientation and gornio / torsio movements – and more! Utilising a simple but powerful interface the Captiv range of software allows multiple data sources (video, EEG, eye tracking, physiological sensors, etc) to be synchronised and analysed using powerful a coding mechanism giving you instant access to the data.

The Captiv L2100 software allows post event coding of a video stream and is ideal for sports science, ergonomics, health & safety, zoological studies and more – allowing the user to quickly isolate events, transitions and elements of interest. It can also be used to analyse data captured with the L7000 software which opens up great opportunities for commercial and academic institutes to capture and share data and equipment accordingly.

The L7000 software allows observation and analysis across a wide range of platforms and data sources – including live integration with Tobii and FaceLab eye tracking units. Post synchronisation of almost any other eye tracking platform is also possible meaning this is a great addition to any research facility. As well as offering the powerful coding tools of the L2100 software, you can also add the T-Sense range of sensors to your projects, meaning GSR, heart rate, FSR, sEMG and more can be captured and synchronised to your other data streams – including up to 10 video sources! This gives you the power and flexibility to observe a user from various angles, monitor multiple users in an environment, study team dynamics or measure a user physiological state during computer gaming… and more! With the capabilities to record locally to a PC or to the T-Log recording device (which is around the size of a 1st generation iPod) the system is quick to deploy and incredibly portable.

As you can see from the image – the sensors are incredibly small and lightweight, so the user is barely aware of them during testing. The system is fully customisable and additional sensors can be bought ad hoc to suit specific requirements. We have recently used these sensors for projects with the National Geographic channel, BBC Radio 4 and Oxford University and have been massively impressed with the flexibility, data and capabilities of the system.

Please contact us for more details or to discuss specific requirements, or to arrange a demonstration – sales@acuity-ets.com